Promoting web-based content can be hit-and-miss. Integrating physical marketing materials into online features can motive target groups to log on and tune in to your message.

Over 10,000 packets of sunflower seeds were sent out across the North West by Young Enterprise, to spread the word about how Young Enterprise works with young people in the region to give them some practical experience of industry and commerce.

We challenged those who received them to plant the seeds and grow their own giant sunflowers. Visitors to YoungEnterpriseNW.org can compete to grow the tallest!

View the seed packet